Mifal HaPais -
The North Is Open

As Art Director for Mifal HaPais’ “The North is Open” campaign, I led the creative execution across digital platforms and outdoor signage, ensuring a unified and impactful message. The campaign was designed to encourage people to return and engage with the North, helping restore confidence in visiting the region after a period of uncertainty.

All rights reserved to Mifal HaPais and Adler Chomsky.